PROTO Industrial Tools | Safety Campaign

As part of the new visual style for the brand, this design was for PROTO's hand tool safety seminars. The concept revolved around how to show what can happen on a job site with poor safety training and indicate in a simple manner that it can be prevented with the right information, which PROTO could provide.

Deliverables

Print Ads | Banner Ads

RESPONSIBILITIES

Concept | Copy Writing | Design

PROTO Industrial Tools | AIR TOOLS CAMPAIGN

The concept was built around the fact that these tools have the highest amount of breakaway torque on the market today. It played off of the question of what happens when an unstoppable force meets an immovable object. In this instance, the PROTO Air Tool answers that very question.

Deliverables

Print Ads | Banner Ads | Landing Page

RESPONSIBILITIES

Concept | Copy Writing | Design | Wireframes | Prototyping | UI

STANLEY | MADE IN THE U.S.A. CAMPAIGN

We were tasked with creating multiple concepts for how Stanley Tools could emphasize their American heritage.  So we approached this problem in a few different ways. Ranging from how their tools could help rebuild local communities to instilling national pride to rallying cries as to what the American dream means to Stanley. These were the designs that highlighted the thinking.

Deliverables

Print Ads

RESPONSIBILITIES

Concept | Design

CONNECTICUT INSURANCE DEPARTMENT

The Connecticut Insurance Department (CID) is branch of the state government that helps people in all things insurance. For this campaign, they wanted to create general awareness as to the types of services and help they offered to the community at large. The designs were built to be clean and straightforward, but with a tone of strength and support behind it.

Deliverables

Video | Social | Facebook

RESPONSIBILITIES

Concept | Design | Storyboards

SCANDINAVIAN TOBACCO GROUP

Scandinavian Tobacco Group created a line of premium single cigars that were being sold at convenience stores. Our task was to develop a campaign that told people of their availability as well as providing them with items in the store that would pair well with them.

Deliverables

Print Ads | Store Signage | Banner Ads | Video

RESPONSIBILITIES

Concept | Design | Product Photography | Storyboards